TSM 441 : Strategic Management in Hospitality and Tourism (2014)

NATIONAL OPEN UNIVERSITY OF NIGERIA

14/16 AHMADU BELLO WAY, VICTORIA ISLAND, LAGOS

SCHOOL OF MANAGEMENT SCIENCES

MARCH 2014 EXAMINATION

 
Course Code: TSM 441                                                                       Credit Units: 2
Course Title: Strategic Management in Hospitality and Tourism.
Time Allowed: 2Hours
Instructions:
1.      Attempt question number one (1) and any other two (2).
2.      Question number 1 is compulsory and carries 30 marks while the other 2 carry 20 marks
3.       Present all your point in coherent and orderly manner.
 
1. Mention six (6) characteristics of Hospitality and Tourism Organization.      (30 marks)
2. How can you define the words ‘Tourism Industry’?                                          (20 marks)
3. Explain the term STRATEGIC ANALYSIS.                                                     (20 marks)
4 Explain the following;                                                                                            (20 marks)
a.      Consumers expenditure
b.      Exchange rate
c.       Interest rate
d.      Taxation
e.       Inflation
5 Mention three (3) terms used to describe environmental characteristics.          (20 marks)
You can get the exam summary answers for this course from 08039407882

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