NATIONAL OPEN UNIVERSITY OF NIGERIA
University Village, Nnamdi Azikiwe Expressway, Plot 91, Cadastral Zone, Jabi, Abuja
Faculty of Agricultural Sciences, Dept. of Agricultural Economics and Extension,
POP Examination Questions, Second Semester
2020_2 EXAMINATION 1234
Course Title: Principles of Agricultural Business Management
Course Code: AEA509
Credit Unit: 2 Units
Total Score: 70 Marks
Time Allowed: 2 hours
INSTRUCTION: Answer compulsory question 1 (25 Marks) and any other 3 questions
(15 marks each).
1a. Identify five (5) strategies to adopt successful implementation of specific objective of
agricultural research (5 Marks).
1b. As a good manager of an agribusiness firm, Identify eight (8) characteristics you are
expected to possess (8 Marks).
1c. Identify five (5) specific mandates of Nigeria Agricultural, Cooperative and Rural
Development Bank (NACRDB) (5 Marks).
1d. Explain briefly seven (7) basic factors to consider when deciding to organize any form of
business (7 Marks).
2a. Enumerate four (4) advantage and four (4) disadvantages of sole proprietorship for of
agribusiness organization. (4marks)
2b. Briefly explain the term farm valuation and identify its four (4) common methods you
know (7 Marks)
2c. Identify four (4) common techniques marketers use to conduct market research in
agribusiness (4 Marks).
3a. Briefly explain the organizing function of agribusiness management (4 Marks).
3b. Explain the following terms:
i. Agribusiness
ii. Marketing segmentation
iii. Marketing
(6 Marks)3c. Identify two (2) objectives of agricultural policy thrust of the four national development
plans during 1960 – 1985. (5marks)
4a. Explain briefly the following marketing structural analysis concepts:
i. Competitor analysis
ii. Customer analysis
(5 Marks).
4b. Mention four (4) environmental factors that affect managerial functions of
agribusiness (4 Marks).
4c. Explain three (3) of the environmental factors that affect managerial functions of
agribusiness mentioned in 4b. Above (6 Marks).
5a. To protect crop and livestock against losses the control of farmers, identify briefly three
(3) strategies for achieving the objective of Nigeria agricultural insurance corporation
(6 Marks).
5b. Briefly explain four (4) reasons for the establishment of micro-finance banks in Nigeria
(4 Marks).
5c. Mention five (5) basic infrastructures provided through rural development policy
instruments (5 Marks).
6a. Mention two (2) major agencies and programmed used for rural development policy in
Nigeria (2 Marks).
6b. List five (5) characteristics of decisions in farm business or agribusiness management (5
Marks).
6c. Explain four (4) of the characteristics of decisions mentioned in (6b). Above (8 Marks)
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