TSM442 – TOURISM ENTREPRENEURSHIP 2020_2

2020_2 EXAMINATION DEPARTMENT OF TOURISM STUDIES

FACULTY OF SOCIAL SCIENCES 1234

Course Title: TOURISM ENTREPRENEURSHIP

Course Code: TSM 442

Course Unit: 2

Time Allowed: 2: 00hrs

Instruction: Answer any three (3) questions (All questions carry equal marks 23.3)

1. (a) In relation to tourism palace, briefly define the following :

i. Visitors (2 marks)

ii. Tourists (2 marks)

iii. Passengers (2 marks)

iv. Commuters (2 marks)

(b) (i) Briefly explain the term tourism industry (6.3 marks)

(ii) List six (6) services provided by tourism industry (9 marks)

2. (a) Enumerate the three elements of the international definitions of structure and dimensions of Travel that most countries have adopted (6.3marks)

(b) Outline the two other dimensions or elements that are sometimes used to define travelers. (4 marks)

(c) Explain briefly all the elements enumerated in 2 (a & b) above (13 marks).

3. (a) Define Tourist based on the definition arrived at in the Conference on International Travel and Tourism held in Rome in 1963. (5.3 marks)

(b) Explain briefly the two (2) distinct categories of travelers (4 marks)

(c) Explain the major gr oups’ purposes for tour ists and traveler s visitation and travel?

(14 marks)

4. (a) Define tourism expenditure based on Conference Board of Canada in year 2006 (5 marks)

(b) Explain briefly the three broad categories of tourist expenditures (9 marks)

(c) i. Who is an Entrepreneur? (3.1 marks)

ii. Explain the meaning of Cruise Visiting (CV) (3.1 marks)

iii. What is Same-day visitor? (3.1 marks)

5. (a) Explain briefly four (4) stages of small-business growth (12 marks)

(b) Explain briefly the entrepreneurial roles (2 marks)

(c) According to Smith, explain the characteristics of the education of the craftsman entrepreneur. (9.3 marks)

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